Standard’s new Platinum Advantage individual disability product has all the quality features of the previous product with more flexibility and some added features that will appeal to millenials.
Although many brokers feel confident selling their core products–life insurance, retirement plans, health insurance or long term care—they do not feel confident about marketing individual disability income (IDI) products to their clients. However, if you are in the business of selling insurance, you can easily sell IDI to your clients too using some of these
Millennials, the generation born between 1980-2000, recently passed the Baby Boomers as the most populous generation in the U.S. As Baby Boomers move into retirement, the Millennial generation represents a profitable, but underserved market for individual disability income sales. Use these marketing tips to build DI sales with these up and coming young guns:
A potential issue with your professional and executive clients is the likelihood that their income protection plans are totally dependent on group LTD plans offered through their employer. The problem is LTD plans do not provide comprehensive income protection that most professionals and executives need.
Like an annual physical, an annual review of your clients’ income protection insures they maintain good financial health and address any gaps in coverage.