As someone who sells disability insurance, you are always looking for ways that you can increase your success in closing a sales opportunity. This involves understanding what angles will work best while giving your pitch. This also involves the ability to adapt to each situation. No matter what is being sold, consumers want to feel that their situation is unique. If a sales pitch feels generic and overly rehearsed, a potential client may quickly lose interest.
When looking for ways to boost your DI sales, it begins with demonstrating the need for disability insurance, why that person specifically will benefit, and then covers the overall cost and the big picture of securing disability insurance sooner than later.
Make the Need Clear
Establishing the need for disability insurance is the first important step. If you can’t get a client to understand why they need it, they are less likely to invest in the rest of your sales pitch. This starts with painting a clear picture of how the individual’s present life is, and how that can be affected by an unexpected disability, whether it be long or short-term.
No one wants to think about what being sick or hurt would be like, but it is key in solidifying your sales pitch. Disability insurance isn’t considered as often as other types of insurance, yet it is one of the most important types of insurance a person can have. Disability insurance provides income protection, which is vital for anyone who is at the peak of their working capabilities.
Establishing need, and the benefits of starting early can help make it easier to get into the mechanics of your sales pitch.
Make Your Pitch Unique
A common mistake is trying to use the same sales pitch for different individuals. While you may not know every detail of an individual’s life, it is important to ask questions and make observations that can help you tailor your pitch. This includes considering a person’s age, family life, employment, and other factors that can help you increase your success in closing a sale. The more aware you are of what is and isn’t working and being able to adjust as you go can help make the pitch more personable and unique.
Provide the Big Picture
It is beneficial to help your clients see the big picture of disability insurance. It is important to stress how helpful it can be to invest in disability insurance early in life. This is a good place to bring up costs, explaining that starting younger can result in lower premiums and immediate income protection.
Disability insurance is the best way to ensure that an injury or sickness won’t ruin the financial foundation that is being built. It is important to get your client to see how much of their life could be affected by just six months to one year without a reliable income. Getting your client to look ahead can help you solidify your sale.
Learn More Today
At Source Brokerage, Inc., we can help you to create the best sales pitch to increase your disability insurance sales. Visit our website to learn more today.